Press kit.

boilerplate · facts · assets

Writing about one of our apps? Everything below is fair game to quote and reuse. If you need something that isn't here — screenshots, review builds, an interview — email us and a human replies fast.

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haplo/press/boilerplate · copy freely

Boilerplate

short

Haplo is a one-developer indie studio building Swift-native, privacy-first apps for iPhone, Mac, and Apple Watch. Nine apps shipped; zero data collected.

long

Haplo, LLC is an independent software studio founded in 2021 and run by a single developer. The studio builds native Swift apps for Apple platforms with a consistent philosophy: local processing over cloud, zero data collection, and no subscription wherever possible. Its nine shipped apps span focus (Barrier), on-device AI (Haplo AI), investing analysis (Haplo AI Investing), machine-learning tooling (Annot8), design (EasyLogo), documents (Markdown2PDF), fitness (Cinder), developer tools (ShipHappens), and travel (Bilbo). The studio's motto: "We're a tiny studio. Ship happens. (often.)"

haplo/press/facts

Fast facts

  • founded2021
  • teamone developer
  • apps shipped9
  • platformsiPhone · iPad · Mac · Apple Watch
  • language100% Swift
  • user data collectednone
  • headquartersPortland, OR, USA
  • build log@JC_builds on X
haplo/press/stories · four angles, pick one

Story starters

Four things happening here that are bigger than any one app. Reviewer access and benchmarks available for all of them — just ask.

on-device ai

Consumer AI without the cloud

Haplo AI runs Llama, DeepSeek, and Phi language models — plus image generation and vision — entirely on an iPhone or Mac. Turn on airplane mode and everything still works. No account, no subscription, nothing leaves the device. As Apple pushes on-device intelligence, one developer is already shipping it.

Haplo AI →
goblin mode

The app that makes ads work for users

Try to open a blocked app in Barrier's Goblin Mode and a goblin roasts you by name — then makes you watch video ads before you're allowed to "rot your brain." The ads are the deterrent: users get friction that actually sticks, and the developer gets paid every time willpower fails.

Barrier →
no subscription

Unbundling the fitness subscription

Recovery insight and run tracking have become a stack of subscriptions. Cinder bets the Apple Watch already collects the data — workout logging, AI training chat, GPS routes, and optional Strava sync, with health data that stays on-device and in Apple Health.

Cinder →
travel

Chatbots can't read a map

AI chatbot itineraries look great as text and fall apart on the ground — wrong neighborhoods, closed museums, zigzag days. Bilbo's on-device AI plans day-by-day trips that make sense on a map, respects opening hours, and works offline mid-flight. It never sees where you're going.

Bilbo →
haplo/press/coverage · as featured in

Coverage

haplo/press/apps · 9 entries

The lineup

Bilbo app icon

Bilbo

On-device AI trip planner — builds full day-by-day itineraries on your iPhone. iOS, 2026.

Product page →
Barrier app icon

Barrier

Screen time & focus — blocks distracting apps with Apple's Screen Time API. In Goblin Mode, a goblin roasts you by name and makes you watch ads before you can doomscroll. iOS, 2023.

Product page →
Haplo AI app icon

Haplo AI

Private AI assistant that runs entirely on-device. iOS + macOS, 2025.

Product page →
Haplo AI Investing app icon

Haplo AI Investing

AI stock analysis with 1000+ signals per ticker. iOS, 2021 — the studio's first app.

Product page →
Annot8 app icon

Annot8

ML image annotation at hotkey speed; exports YOLO, TensorFlow, PyTorch. macOS, 2023.

Product page →
Markdown2PDF app icon

Markdown2PDF

Drag-and-drop Markdown to beautifully formatted PDF. macOS, 2025.

Product page →
Cinder app icon

Cinder

Workout & run tracking — AI training chat, Apple Watch logging, GPS routes, HealthKit and optional Strava sync. iOS, 2025.

Product page →
ShipHappens app icon

ShipHappens

App Store screenshots, localization & uploads in one native tool. macOS, 2025.

Product page →
haplo/press/assets · right-click to save

Brand assets

The studio logo below is free to use in coverage. App icons load straight from the App Store at full resolution — or grab them from each product page.

Haplo studio logo
haplo logo · png
Haplo studio logo on dark background
on dark · png

Please don't alter the marks, imply endorsement, or use them for anything that isn't about Haplo.

haplo/press/founder

The developer

Jared Cassoutt is a software engineer and the sole developer behind Haplo. Since 2021 he has designed, built, and shipped every app in the lineup himself — every line of Swift, every icon, every App Store screenshot (using ShipHappens, the tool he built for exactly that). He builds in public at @JC_builds and is available for interviews, podcasts, and background on on-device AI, indie app development, and the one-person software business.

haplo/press/contact

Talk to a human

Press inquiries, review builds, interviews, podcasts — email and you'll hear back from the developer, usually within 24 hours.

support@haploapp.com Contact form